Pretty sure this isnt new technology. Its new to the public, but im 90% sure magicians had access to something like this already.
I work in this industry and they’re (predictably) blowing it way out of proportion. These things are prohibitively expensive for everyone but huge corporations. Thousands of dollars for the devices and add more on top for the controller/server
I wonder how much paper you’d have to offset for this to make sense from an eco-friendly standpoint.
Quite a lot, especially if your workplace uses paper with high recycled content.
A new flyer every week telling people not to shit in the coffee maker or whatever employers put up around the office is only 52 sheets of paper/yr - a renewable resource from a fairly heavily optimized supply chain.
I’d wager the environmental ROI is measured in decades or even centuries.
The real obvious play here, as indicated by the concept image on the article, is advertising or dynamic pricing, but I guess people are not interested in reading a marketing article about a new way to be advertised at.
Dynamic pricing needs dynamic ads.
More e-waste yay!
Yeyy, now we can get the same information with a billion times the carbon footprint.
At my workplace, I would give it 2 weeks until someone prints whatever they want to share, just to tape it over the display
And im sure it wont have any spyware or vendor blocking at all. /s
I ignore most teams chats and other signage at work, if it regularly changes I won’t even notice.
We already have this its called a tv. Yes its ineffi0 poo
The good news: this will never catch on, so we don’t need to worry about vendor lock-in, environmental impacts or e-waste.
The bad news: the will never catch on because there won’t be any humans doing office work. AI doesn’t need to exchange any form of paper to communicate.









