• lobut@lemmy.ca
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    9 hours ago

    Yup. It came out that Clavicular has been funded by Peter Thiel. I was watching a guy do a marketing breakdown of a “clip farms”. Where top streamers pay people to clip their videos and upload them to flood the algorithm. PirateSoftware, Asmongold … like a lot of streamers use this service to surface to the top.

    I think he did a breakdown of Clavicular and he was like, someone has poured a lot of money into getting this guy noticed.

    • gAlienLifeform@lemmy.world
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      7 hours ago

      The way that it’s so impossible to tell what’s organically popular and what’s just a hype campaign is honestly so maddening, it’s not as blatant as what they do with political campaigns but it is still an attack on democratic pluralism in a really significant way imo

      e; ‘pluralism’? where tf did you even remember that from - searches -

      Pluralism thus tries to encourage members of society to accommodate their differences by avoiding extremism (adhering solely to one value, or at the very least refusing to recognize others as legitimate) and engaging in good faith dialogue.

      I mean, sure, but just not with genocidal people, right?

      One of the more famous arguments for institutional pluralism came from [noted slavery advocate and slave owner] James Madison in The Federalist paper number 10

      Maaaann, I hate politics

    • Soulg@ani.social
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      9 hours ago

      Unless I’m misunderstanding you, the streamers doing it don’t try to hide it, they openly pay editors to manage their YouTube clips etc

      • lobut@lemmy.ca
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        8 hours ago

        I think I’m miscommunicating it. You know how sometimes you feel as though you understand a topic until you have to explain it? :D

        https://www.youtube.com/watch?v=-5lqJF5BTvo (40minutes)

        This video talks about it.

        He talks about a Discord server where they pay people to do it. Not like editors or employees which are perfectly fine and make sense, but to hire other people to do it:

        https://discord.com/invite/clipping

        If you clip their stuff they’ll you via their campaigns through that Discord server. It’s to game the algorithm to make people think that other people are really interested in this to push them up the charts.

        He brings up a good point in the video where he talks about how this should be considered advertising as opposed to natural content and labelled as such but laws around this are not clear.