Yeah they had their chance. Audio streaming services have (mostly) managed to figure out licensing agreements so all music is on all platforms.

Video streaming services all created their own walled gardens with various levels of advertising. Paramount even offered an advertising free tier but would happily advertise their own shows before other shows (noticed specifically on Star Trek shows but I imagine other providers do it too).

In the end… Fuck them. I give up on trying to figure out streaming video with all its complications. Back to the seven seas to procure my own.