For the past 10 years, the German armed forces — the Bundeswehr — have been represented at Gamescom, Cologne's video game trade fair. They've been criticized for trying to draw more young people into military careers.
I don’t know anyone who was on the fence, and decided to enlist after visiting the army booth at Gamescom lol
The idea is, like of most marketing, probably more that some people might not have been very aware that it was an option and that there are these kinds of jobs in the army.
The idea is, like of most marketing, probably more that some people might not have been very aware that it was an option and that there are these kinds of jobs in the army.
Oh yeah, that makes sense.