It’s probably easier in b2b because you can either show Max performance or Max performance per watt to close the business. For b2c, you need marketing and more downstream collaboration for products.
Absolutely, it’s a whole production to be competitive in b2c. On the other hand, I think doing well in B2C has downstream benefits for business hardware sales (ASSUMING the market is not captured via backroom deals and the opinion of normal humans is a factor in sales).
It’s probably easier in b2b because you can either show Max performance or Max performance per watt to close the business. For b2c, you need marketing and more downstream collaboration for products.
Absolutely, it’s a whole production to be competitive in b2c. On the other hand, I think doing well in B2C has downstream benefits for business hardware sales (ASSUMING the market is not captured via backroom deals and the opinion of normal humans is a factor in sales).