• Frezik@lemmy.blahaj.zone
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    2 days ago

    And Harley Davidson.

    They go hard on branding. They’re one of the few motorcycle brands that let you go for a test ride (others might have a special event day at a dealership where you can ride around the parking lot). If you go for it, expect to be suited up in all the Harley leathers by the sales guy. It’s not a motorcycle, it’s a branded lifestyle where you ride around sometimes.

    • Alcoholicorn@mander.xyz
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      1 day ago

      If only literally any other company had that branding. Why does the archetypal American bike have to be some 800 lb monstrosity that’s constantly having minor mechanical issues, and impractical for going to work or getting groceries, or going around traffic, that absolutely sucks to pull onto a curb?

    • real_squids@sopuli.xyz
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      2 days ago

      They’re so big on branding the logo shape is just a preset now. There’s a local energy drink that uses their orange shield lol