Can’t wait for ads to be grotesquely injected into any video on big streaming sites. If you don’t want reruns of Cheers to have distracting ads for Rings of Power you better spring for Prime Platinum. Even the heroes at uBlock Origin are going to have a hard time filtering out injected ads on some YouTuber’s bedroom wall.
Companies/creatives/collectives need a way to show what they have to offer so it gets out there. Ads are far and away out of control, but their abolishment has it’s own problems (and people will advertise anyways, just stealth like they already are)