Adult Swim’s Smiling Friends has quietly turned its Season 3 finale into a streaming victory lap, and the numbers explain why the industry is starting to treat it as something closer to a Rick & Morty successor than a niche cult cartoon. On HBO Max, the series is landing in the Top 10 across a wide spread of international markets, with especially consistent placements in Latin America, parts of Europe, and the U.S., where it’s been hovering in the #4–#8 range throughout the week.
What makes the performance more impressive is how accessible the show has become. Smiling Friends is charting simultaneously on the Apple TV Store in markets like Australia and Canada, and even appearing on WOW in Germany, where Adult Swim animation rarely sustains momentum. These are transactional and secondary platforms, meaning viewers are likely actively seeking the show out rather than stumbling across it.


