TikTok users have been deleting the app at a higher rate since the company announced that its U.S. operations would be housed in a new joint venture.
The short-form video platform’s daily average app uninstalls in the U.S. have increased nearly 150% over the past five days compared with the previous three months, market intelligence firm Sensor Tower told CNBC.


Enshittification, baby. Once people know where the feed bar is, they just keep slapping it until pellets stop falling out. The Algorithm rewards imitation, not invention.