Publicly traded companies mean that the people who invested get a say in how the business is run. Those same people are typically riding the success of other people’s decisions and have no idea how to not fuck up. So they demand the company make stupid fucking choices or the CEO will be replaced by someone who will listen.
The trick is to remove the power of the board to remove the CEO and keep them as advisors instead of drivers. The CEO should cook and if they drive the business into the ground, that’s what happens. Businesses need to fail because otherwise the wrong people end up leading.
Things have changed. Before, the worst Facebook could do to its critics was ban them and those that they knew. Now Facebook can have ICE turnover your house without a warrant for a troll post. A private company is now working to suppress a specific kind of conversation that questions the judgement and actions of those in power. It’s a subtle but very dangerous difference in why a bad EULA may not have previously caused concern but the new one is.