Bag of Milton’s Protein Crackers at Costco Langford BC. Why bother advertising that it is “plant-based” when it contains milk? I mean, I’ve seen products stating that they “may contain milk” but this one straight up says it does black on white!
I’m being gaslit by a bag of crackers…
Based =/= made entirely from.
But I am also the person who gets frustrated in the freezer section when companies use green packaging and the food is NOT vegan or vegetarian.
If it doesn’t mean “made entirely from” then it doesn’t mean anything.
By that definition, spaghetti and meatballs is plant based as long as it’s mostly made of wheat and tomato sauce.
Gibberish.
But that is correct. And I dont like it either.
It doesn’t meet the “reasonable consumer” standard. A reasonable consumer would not think “plant based” means anything other than “made entirely of plants” - though that’s US law, no idea about BC.
“based” not “completely”
Again, this implies nonsense like all pizzas being plant based because the pizza is mostly made of wheat. It effectively makes the label meaningless, just a way to trick people and not actually meaningful information.
I could see a lawsuit coming out of it. It’s a misleading label, and they have to know it.
You are choosing to be misled though
How do you not know what the word based means?
Why do you choose to pretend that plant based means vegan?
Veganism has gone backwards a very long way because of plant based zombies.
Again, if “plant-based” does not mean “made of plants” then it means nothing.
I check the labels of everything I buy, but if I see a product that says it is “plant based” and then look and see non-plant ingredients on the label then I want the people responsible to be punished. You seem to want them to be able to get away with weasel-y mealymouthed marketing bullshit. You’re defending scammers and I don’t understand why. They should face consequences imo
By not sucking up to you, I am not defending them
Based does not mean 100%
Use your brain and buy products labelled as vegan. Defend veganism, stop being the problem.
That is the point, it doesn’t mean anything, it is a marketing term designed to sell products while also moving people away from veganism, and removing ethics from the mindset of supposedly ethical consumers.
I mean if you were genuine, wouldn’t you be looking for “vegan” products anyway?