Wanna listen to this story instead? Check out this week's Better Offline podcast, "The Man That Destroyed Google Search," available on Apple Podcasts, Spotify, and anywhere else you get your podcasts. UPDATE: Prabhakar has now been deposed as head of search, read here for more details. This is the

Edward Zitron has been reading all of google’s internal emails that have been released as evidence in the DOJ’s antitrust case against google.

This is the story of how Google Search died, and the people responsible for killing it.

The story begins on February 5th 2019, when Ben Gomes, Google’s head of search, had a problem. Jerry Dischler, then the VP and General Manager of Ads at Google, and Shiv Venkataraman, then the VP of Engineering, Search and Ads on Google properties, had called a “code yellow” for search revenue due to, and I quote, “steady weakness in the daily numbers” and a likeliness that it would end the quarter significantly behind.

HackerNews thread: https://news.ycombinator.com/item?id=40133976

MetaFilter thread: https://www.metafilter.com/203456/The-core-query-softness-continues-without-mitigation

  • masterspace@lemmy.caEnglish
    0·
    2 years ago

    It overall seems like a good article but this is why I kind of hate Ed Zirtron’s reporting:

    For those unfamiliar with Google’s internal scientology-esque jargon, let me explain. A “code yellow” isn’t, as you might think, a crisis of moderate severity. The yellow, according to Steven Levy’s tell-all book about Google, refers to — and I promise that I’m not making this up — the color of a tank top that former VP of Engineering Wayne Rosing used to wear during his time at the company. It’s essentially the equivalent of DEFCON 1 and activates, as Levy explained, a war room-like situation

    Overall the reporting is interesting, but weird comments like this show his naked disdain for everyone and everything in the tech industry which does not make him a particularly trustworthy source.

    Like “oh my god, how dare a company choose an arbitrary alert system based on a quirky influential engineer’s practices, what crazy psychos!”

    If he sees the code yellow tank top thing as some crazy ridiculous thing that no company should do, then I can’t really trust his interpretation of the rest of the emails and documents etc.

    Later in the article, he boils everything down to literally “Heroes vs Villains”, and maybe in this case both of them are archetypal representations of those roles, but based on his appearances on behind the bastards it feels more like he always needs to boil everything down to black and white, good vs evil, bastard vs non bastard, with nothing in between, which again, makes it hard to trust his overall interpretations of what he’s read.