Tatu itself is a masterpiece production project made in the Russia of 90s.
New market and audience niches were open on Pop music and they were up for grabbing.
Ivan Shapovalov was a psychologist doing different jobs including marketing until he met a composer and co-producer with money and connections.
He already worked with one of two girls, so they did casting to fill the gap, and because Pop music was still not enough saturated the project lifted off well.
Of course, they were stretching and overworking the girls too much and I don’t think producers behavior was ethical.
However from production standpoint Tatu is a great example of self-made success.
So long story short - vision and necessity made Tatu.
I’m honestly pretty impressed by some of the obscure/absurd stuff some of these artists come up with. This one is strangely specific, yet slightly absurd. What makes you conceive of calling an album that?
200 km/h is what everyone understands as fast and still most cars are able to do it.
400 km/h would be absolutely fast as well, but that’s not relatable. You’d need a certain type of car for that.
Having seen many a Russian dashcam video and thus being an expert on such matters, I believe the full title included it being in a Lada on any icy road but they had to trim it for length.
What exactly?
Tatu itself is a masterpiece production project made in the Russia of 90s.
New market and audience niches were open on Pop music and they were up for grabbing.
Ivan Shapovalov was a psychologist doing different jobs including marketing until he met a composer and co-producer with money and connections.
He already worked with one of two girls, so they did casting to fill the gap, and because Pop music was still not enough saturated the project lifted off well.
Of course, they were stretching and overworking the girls too much and I don’t think producers behavior was ethical.
However from production standpoint Tatu is a great example of self-made success. So long story short - vision and necessity made Tatu.
“200 KMH in the wrong lane”
I’m honestly pretty impressed by some of the obscure/absurd stuff some of these artists come up with. This one is strangely specific, yet slightly absurd. What makes you conceive of calling an album that?
200 km/h is what everyone understands as fast and still most cars are able to do it.
400 km/h would be absolutely fast as well, but that’s not relatable. You’d need a certain type of car for that.
Having seen many a Russian dashcam video and thus being an expert on such matters, I believe the full title included it being in a Lada on any icy road but they had to trim it for length.
That some people actually do that for thrills. Also, the 90’s were super eDgY.