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return2ozma@lemmy.world to Technology@lemmy.worldEnglish · 21 hours ago

BMW is putting Spider-Man ads on your dashboard, after promising it never would

www.techspot.com

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BMW is putting Spider-Man ads on your dashboard, after promising it never would

www.techspot.com

return2ozma@lemmy.world to Technology@lemmy.worldEnglish · 21 hours ago
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The promotion began on July 27, 2026, and is scheduled to run through August 10 across more than 70 markets. On supported vehicles, starting the car brings...
  • willington@lemmy.dbzer0.com
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    3 hours ago

    Your linked article talks about the need to research the tech to stop impaired driving.

    It’s not mandatory yet, as best as I can read it for now.

    • Nouvellalia@lemmy.world
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      2 hours ago

      It’s not an article. It is a report to Congress detailing attempted compliance with a new mandate.

      It looks like the mandatory compliance date has been pushed back. So no cameras next year, but if you read the recent report, that is the direction they are going.

      https://www.nhtsa.gov/sites/nhtsa.gov/files/2026-03/Report-to-Congress-Advanced-Impaired-Driving-Prevention-Technology.pdf

      • willington@lemmy.dbzer0.com
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        2 hours ago

        They want it, duh. It don’t mean they’ll get it. Of course we can’t sleep on this either, so your warnings are fair. Thank you.

        • Nouvellalia@lemmy.world
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          2 hours ago

          They already are. Driver monitoring using cameras that watch your face 24/7, though not mandatory, are already shipping in cars from Subaru, Toyota, Ford, GM, and Tesla. It may be more, but those are the ones I know of. You’re welcome, good luck.

          • willington@lemmy.dbzer0.com
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            1 hour ago

            Guess which cameras are getting the hammer or the duct tape?

            Or buy used.

            If this disease spreads, we’ll need to have a talk with the CEOs and the big investors.

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