Apple being shit at AI might actually be a blessing. When the bubble pops, they won’t have lost so much, and until then they can get AI companies to pay to be the Siri model (not sure if that’s what they are actually doing though).
This is literally Apple’s business model. It’s intentional. They are intentionally focused on slow sustained growth rather than the incredibly volitile BS other tech companies chase. Late to the game? Nobody cares. Something is a flop? They weather it. The butterfly keyboard was a disaster for Apple and it didn’t hurt them at all. They can take the blow if then the occasional flop because their risks are lower and planned out. They let everyone else spin their wheels while they iterate their designs based on what others failed at.
The M-series chips going gangbusters on AI is no coincidence, but at the same time, if the buyer doesn’t care about AI, that unified memory benefits them in other ways anyway. Because they planned out everything.
Which makes the Apple mouse that much more baffling.
I think Apple could do AI as well as everyone else. They just recognized that everyone else is doing it badly because there’s no good way to do it so they backed out.
I think I agree with this. When you look at what apple does, they take their time and wait to make sure the UX is good. Recently, we see it with the iPhone duo where they waited to have a product that looks nice, isn’t too bulky and they reworked the UI to make sure the UX is good. They are not the type to dive head first into the AI slop, it’s not their type. But internally, I’m sure they are experimenting and trying to polish the features for a good UX.
I personnaly dislike Apple for other reasons, but I must give credit where credit is due. It is imo a good philosophy that I could get behind, but in Apple’s case, there are too many red flags.
Apple being shit at AI might actually be a blessing. When the bubble pops, they won’t have lost so much, and until then they can get AI companies to pay to be the Siri model (not sure if that’s what they are actually doing though).
This is literally Apple’s business model. It’s intentional. They are intentionally focused on slow sustained growth rather than the incredibly volitile BS other tech companies chase. Late to the game? Nobody cares. Something is a flop? They weather it. The butterfly keyboard was a disaster for Apple and it didn’t hurt them at all. They can take the blow if then the occasional flop because their risks are lower and planned out. They let everyone else spin their wheels while they iterate their designs based on what others failed at.
The M-series chips going gangbusters on AI is no coincidence, but at the same time, if the buyer doesn’t care about AI, that unified memory benefits them in other ways anyway. Because they planned out everything.
Which makes the Apple mouse that much more baffling.
I think Apple could do AI as well as everyone else. They just recognized that everyone else is doing it badly because there’s no good way to do it so they backed out.
I think I agree with this. When you look at what apple does, they take their time and wait to make sure the UX is good. Recently, we see it with the iPhone duo where they waited to have a product that looks nice, isn’t too bulky and they reworked the UI to make sure the UX is good. They are not the type to dive head first into the AI slop, it’s not their type. But internally, I’m sure they are experimenting and trying to polish the features for a good UX.
I personnaly dislike Apple for other reasons, but I must give credit where credit is due. It is imo a good philosophy that I could get behind, but in Apple’s case, there are too many red flags.
I agree!