Apple used to brag that its products just work. Now your expensive Mac comes with a bloated AI experiment you didn’t request, can’t fully remove, and are expected to thank Tim Cook for. When customers start writing tools to delete your flagship feature, that’s not innovation.
The lack of AI was actually a huge selling point for me with the Neo (even though the price was already a huge sell). It’s a shame that they’re now falling for the same trick as the rest of the industry.
No, for two reasons. First, there are already two Steve Apples, from the same time, no less. Second, because we don’t really want one of those Steves back. Great marketer, shit person.
Apple used to brag that its products just work. Now your expensive Mac comes with a bloated AI experiment you didn’t request, can’t fully remove, and are expected to thank Tim Cook for. When customers start writing tools to delete your flagship feature, that’s not innovation.
The lack of AI was actually a huge selling point for me with the Neo (even though the price was already a huge sell). It’s a shame that they’re now falling for the same trick as the rest of the industry.
I think you mean Tim Apple
It’s John Apple now!
(Tim Cook resigned. John Ternus is the current CEO of Apple)
What if it’s a Dread Pirate Roberts situation, and every subsequent Apple CEO automatically becomes “Tim Apple”?
Then they should definitely all be Steve Apple.
No, for two reasons. First, there are already two Steve Apples, from the same time, no less. Second, because we don’t really want one of those Steves back. Great marketer, shit person.
I like the idea of Apple’s leadership working on a princess bride model. Tim Apple is simply a title that gets handed down
Tim didn’t really resign/retire. They promoted him to Chairman.
https://appleinsider.com/articles/26/10/11/tim-cook-visits-china-for-the-third-time-in-2026
Ah woops you beat me to it!
*Tim Apple