A very, very helpful article to help get people we fight with to understand why this is important for anyone and everyone. Send this to friends and family.
A very, very helpful article to help get people we fight with to understand why this is important for anyone and everyone. Send this to friends and family.
Please someone explain to me for the thousandth time how our personal data equals money because I still don’t understand. My bank account has no money going to Google, meta, X…
I truly want to understand where they’re getting all this money.
To be honest, since I have adblock I find it hard to understand too. How can that make so much money? But all the current richest companies and people built their empire on private data right? Google, Facebook, elon musk and so on, so it’s very easy to see the proof. You give them your data, you give them money.
Now, power is easier to understand. If you want to control or kill people, the more information you have the better. It’s easy to see why evil governments have always loved spying.
They are paid by advertisers that want to sell you things and ideas. Google and Meta’s job is to keep you on their platform as long as possible so you can be served more advertisements. And to keep you dependent on their free platform to gather more data about what you like and your behavior patterns to easily influence and predict what advertisements grab your interest.
And because they have the data on you to know exactly who you are and what you may like, it’s valuable for advertisers because they know their cat litter advertisement is going to be shown to someone who very obviously has a cat through all their activities and interactions on the platform.