The Epic Games Store has seen a strong increase in user numbers over the past six years, reaching an impressive total of 295 million users. However, third-party revenue has not grown at the same pace.
The problem is these stores (Epic but also the Microsoft Store and Amazon’s PC game store) only come along because some executive says “hey what if instead of Valve taking a cut from most PC games, we took a cut from most PC games”, there’s 0 interest or intent for them to be competition (as seen by the exclusives) for Steam or improve the developer/user experience.
Any time these massive companies offer a cheaper subsidised alternative to any existing product it’s to push out the smaller players with less resources and build their own monopoly.
Absolutely. It’s also an immense amount of work to get a platform up to a competitive standard with Steam; I’m not sure a small company will ever be able to catch up in any short term time frame.
But stores like Fanatical, GreenManGaming, GameBillet, etc. have the better idea of just being stores that focus on getting customers better deals. They don’t even attempt to edge onto Steam’s turf because a storefront can’t compete with Steam, nor can a half-baked launcher.
Reality is that Valve has functionally a 20 year head start on any company that wants to try and edge in on their turf. So it can’t be done just to get a cut of sales because you’re not going to have the follow-through to build the user base if that’s your reason.
The problem is these stores (Epic but also the Microsoft Store and Amazon’s PC game store) only come along because some executive says “hey what if instead of Valve taking a cut from most PC games, we took a cut from most PC games”, there’s 0 interest or intent for them to be competition (as seen by the exclusives) for Steam or improve the developer/user experience.
Any time these massive companies offer a cheaper subsidised alternative to any existing product it’s to push out the smaller players with less resources and build their own monopoly.
Absolutely. It’s also an immense amount of work to get a platform up to a competitive standard with Steam; I’m not sure a small company will ever be able to catch up in any short term time frame.
But stores like Fanatical, GreenManGaming, GameBillet, etc. have the better idea of just being stores that focus on getting customers better deals. They don’t even attempt to edge onto Steam’s turf because a storefront can’t compete with Steam, nor can a half-baked launcher.
Reality is that Valve has functionally a 20 year head start on any company that wants to try and edge in on their turf. So it can’t be done just to get a cut of sales because you’re not going to have the follow-through to build the user base if that’s your reason.