TikTok users have been deleting the app at a higher rate since the company announced that its U.S. operations would be housed in a new joint venture.

The short-form video platform’s daily average app uninstalls in the U.S. have increased nearly 150% over the past five days compared with the previous three months, market intelligence firm Sensor Tower told CNBC.

    • Meursault@lemmy.world
      link
      fedilink
      English
      arrow-up
      1
      ·
      14 minutes ago

      This wouldn’t be an issue if people learned the difference between “percentage” and “percentage points”.

      • rumba@lemmy.zip
        link
        fedilink
        English
        arrow-up
        4
        ·
        5 hours ago

        The vague part is:

        say uninstalls are 1000 / day, so that’s 100%

        up 150% is 2500 / day, so 250% of nominal

        or is it :)

    • Soup@lemmy.world
      link
      fedilink
      English
      arrow-up
      2
      ·
      5 hours ago

      You’re very right, though for me the abiguity comes from not being confident the person using the thing understands.

      I think you already get this, but “Applications are 150% of normal” means you add 50% and “applications are up 150%” means you add 1.5x the original. There’s really no room for interpretation it’s just that errors happen anyway.