Moore was asked if memory suppliers were inclined towards catering to the AI sector, “leaving consumers behind” as a result. “Well, first I would want to try to help everybody understand that the perception may not be exactly correct, at least from our point of view,” Moore said. He stated that while he would “never want to tell someone what to think or that they’re wrong… our viewpoint is that we are trying to help consumers around the world.” Moore then cited Micron’s sizeable businesses in the client and mobile market. Moore hinted that Micron is still technically serving consumers by supplying LPDDR5 to OEMs like Dell and Asus for inclusion in laptops, amongst other things. While this is technically correct, the news will be of little comfort to the DIY community and enthusiasts facing colossal price increases.

While the report claims Micron is in contact with “every single PC brand out there”, the company simply cannot afford to ignore AI demand.

  • Hadriscus@jlai.lu
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    3 days ago

    oh, they’re helping consumers by not supplying them with memory. My bad, the nuance was lost on me. Thanks for the clarification

    Good lord AI is cancer

    • Archer@lemmy.world
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      He actually tried to Obi-Wan his company exiting a consumer market as good for consumers

    • justsomeguy@lemmy.world
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      3 days ago

      We’re just trying to help those nerds spend less time on their PC, you see? Yes, we produce memory but at our core we’re a grass touching company.

      • Hadriscus@jlai.lu
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        I think because most people tend to be non-confrontational and asking the obvious followup would press them into their hypocrisy

        • SharkAttak@kbin.melroy.org
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          1 day ago

          Or because journalism is dead, and the ones present at the time feared they wouldn’t be invited to future press conferences.

  • realitista@lemmus.org
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    3 days ago

    “Customers” being Anthropic, OpenAI, Google, Dell, Asus. You are no longer a customer.

    • Kannushi_Link@lemmy.world
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      More like customers = AI companies. OEM/ODM or such can be customers, but only when AI customers demand fulfill first. (As they need to raise price and reduce spec to build their products)

  • AbsolutelyNotAVelociraptor@sh.itjust.works
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    3 days ago

    China has a couple of years to figure out how to make RAM at decent prices.

    They will manage somehow and will become leaders of the consumer market.

    The bubble will burst and will fuck everyone involved.

    China will by then have their RAM on every consumer device and these shitheads will all go: “omigosh! How this could happen? Nobody could have predicted this!”

    • jonathan@piefed.social
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      If their progress on GPUs is anything to go by, it will take them at least a decade just to catch up to current DRAM state of the art. And it’s not like there was no incentive to build good GPUs for the last 10-15 years.

      Of course they could get lucky, or could steal technologies to accelerate things, but I wouldn’t count on it happening quickly either way.

    • Lfrith@lemmy.ca
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      Drones is what stands out. China is like the only one offering drone products to regular hobbyists. Whether its cheap whoops or more premium DJI drones.

      I wonder if China will fill that consumer segment instead of they themselves deciding to just ignore it all to go after the AI business sector too.

      Maybe PC will go the route of people having to scrap retro parts or jailbreaking consoles to install Linux when it comes to hardware acquisition in the future.

  • Baaron87@lemmy.world
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    3 days ago

    What an absolute non-answer Moore provided.

    Remember which companies are pulling this nonsense and boycott them going forward.

    • HertzDentalBar@lemmy.blahaj.zone
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      That was a pretty telling answer. They want you to have a smartphone that you do everything on without owning a PC, the idea is to push everyone to cloud based gaming and general cloud based compute.

      It’s fucked and I hope it all backfires but unfortunately there’s enough normies that will just accept the tech presented to them without question when it’s similar to the last tech.

      • Baaron87@lemmy.world
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        2 days ago

        I was starting to group together my older computers for potential recycling, but they’re now going to be repurposed after thorough testing. Not a fan of where big tech currently wants to go

    • boonhet@sopuli.xyz
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      3 days ago

      Gratz, what you doing with your 200 GB VRAM and absolute lack of gaming performance?

      • jj4211@lemmy.world
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        1 day ago

        That you can’t plug into a traditional computer and that has not even pads for a video connector to be soldered to.

        Folks just don’t realize how exotically different they have ultimately made the GPU packaging for datacenters. B200/B300 come in very specific packaging that is nowhere near a PCIe card.

  • Armand1@lemmy.world
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    3 days ago

    Micron: “But guuyyyyyyys… What about the money? We could be making so much more money!”

  • zod000@lemmy.dbzer0.com
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    3 days ago

    What a bunch of bullshit. He is “helping” thier profits and nothing more while directly fucking over consumers. Micron was the best/safest company to get memory from for picky devices, especially since their site could confirm direct compatibility. Now everyone loses except them and the AI companies.

  • zr0@lemmy.dbzer0.com
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    3 days ago

    I wonder how VALVe will tackle this and I really hope they all already made 3 year contracts for a fixed price.

  • verdi@tarte.nuage-libre.fr
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    3 days ago

    The dirth of consumer kits might have been a good opportunity to convince manufacturers to operate in a way that popularized upgradeable memory again. I see that won’t happen any time soon.