Exactly this. It feels like some kind of nonsense spam or troll.
If I was to take the bait, I might say it was to cover for their CEO making some anti gay marriage political contribution. But that was like 15 years ago, I don’t even know if he’s still CEO or if anyone even remembers.
To me, this feels more like a PR move than an awareness move. Kind of like: “We don’t wanna do anything substantial so uuuuh let’s just make our logo non-binary”.
It’s a terrible PR move if you don’t say anything about it. They didn’t say “Hey, look! Our mascot is non-binary!” All they did was use they/them pronouns.
True, it was just “a fox” for me so far. I didn’t really care about the gender of a drawing. I guess it is a good awareness move though
Feels like a publicity stunt more than a genuine attempt to include non-binary people.
Exactly this. It feels like some kind of nonsense spam or troll.
If I was to take the bait, I might say it was to cover for their CEO making some anti gay marriage political contribution. But that was like 15 years ago, I don’t even know if he’s still CEO or if anyone even remembers.
It isn’t, though. They never said that the mascot was non-binary.
Awww bummer. I was excited for the NB fox.
To me, this feels more like a PR move than an awareness move. Kind of like: “We don’t wanna do anything substantial so uuuuh let’s just make our logo non-binary”.
It’s a terrible PR move if you don’t say anything about it. They didn’t say “Hey, look! Our mascot is non-binary!” All they did was use they/them pronouns.