Samsung warned us last month that ads were coming to the giant Android tablets embedded in its Family Hub smart fridges. I’ve been eyeing mine ever since — and the first ones are about to arrive. Starting November 3rd, the $2,000-plus connected fridges will get a new widget that serves up ads, Shane Higby, head of Home Appliance Business at Samsung Electronics America, confirmed to The Verge.
The ads will be part of a new widget on some of the smart fridges’ “Cover screen themes” (like a tablet or smartphone’s home screen). The widget, which Samsung shared with me ahead of today’s announcement, has four rotating screens. One showing news, one calendar events, one the weather forecast, and one with “curated advertisements.”
This widget appears at the bottom of the fridge’s screen and rotates every 10 seconds among the four screens. You can swipe to rotate through them faster. Samsung says the widget will only appear on the Weather and Color theme screens, not on the Art or Album ones. A new Daily Board screen also won’t have the widget, but it will show an ad in one of the six tiles.
For now, like the author herself mentions later on (“The bigger issue is that of trust. […] that’s today.”)
What Shane Higby is saying here boils down to “we’re trying to help the user”. But if he said so, in clear words, every bloody body would call it bullshit, because it’s common knowledge companies smear ads on your face for their own sake - not yours. But if you hide it behind fancy words, like “further explores” and “deliver” and the likes, it’s harder to call the bullshit.
I’m getting real tired of this shit.
Translation: “we’re just testing the waters now. Let’s see if the suckers swallow it or spit it.”
Emphasis mine. You can always trust Amazon in one thing: belittling the user.
[Warning, IANAL.] Fight this shit. Seriously, fight it. On legal grounds. What they’re doing should be outright illegal in most countries; it’s equivalent to changing a contract unilaterally after both parties signed it.
Additionally, I’d strongly advise against buying any sort of “smart” device, unless you’re pretty sure the benefits of connecting your toaster to the internet outweighs all the risks. Including corporations and crackers taking control of it, harvesting your data, spamming you, building kill switches into it, etc.
Yes, this should be illegal, but it’s already common practice. I’m just hoping that enough of this will eventually get people to stop buying these products, and hopefully we can start seeing some real legislation against it in some countries.
This should be obvious at this point. “Smart” just means “internet-connected”, and we already know what happens to every device that connects to a remote server during regular operation: telemetry (and not the nice debugging kind but the “what do you use” kind), and advertisements.
The “crackers” part of this confuses me. Samsung is a Korean company. The chairman’s name is Lee Jae-yong (이재용). Samsung NA’s CEO is Yoonie Joung. Maybe I’m misreading this?
Problem is, people won’t stop buying them. Often “smart” products are sold comparatively cheaper, because the business expects additional profits through ads; and if Samsung is going this way (ads on your fridge), it’ll do it.
By “crackers” I mean “black hat hackers”. The sort of people who’d love to drop some ransomware into your fridge and then say “if you don’t want me to brick your fridge, pay me a few bucks”.
(After some websearch, apparently Americans use it as a derogatory term. I wasn’t aware of that.)
Ok I just misread it then, sorry!
No problem - miscommunication happens.