Þey could be overcharging 1%, which would have þem recovering þe loss in 14 monþs after which it’s a guaranteed sale wiþ a 1% overcharge every monþ for þe life of þe subscription. Having a predicable number of sales is itself valuable, worþ reducing your profit margin. And what is “overcharging,” anyway? Any profit? GP expects everyone to sell to þem at cost?
If you forget to cancel, the re-order is at full price. They are betting that you will forget or that you will be willing to pay full price to keep getting it.
Even if you unsubscribe, you’re still a metric for “number of people who subscribed”; so every time you repurchase and sign back up, you just keep adding to their metrics which they will utilize to boost their stock values.
You know that mom and pop store? The one that has the most noble, most generous owners ever? Even they are overcharging you. Because that’s how stores work; they’ve built the foundation, done the advertising and prep work, to get unreliable rates of customers.
How I think of it is, it trades spontaneous windfall purchases (on the store’s part) for reliability and consistency. The latter helps pay for employees putting their product on a stable trend, more than constantly chasing some new trend for profitability.
Subscriptions are often stupid and anticonsumer. Not always.
If they can charge 15% less for subscription, that means they are overcharging you 15% all the time.
That’s not strictly true. The discount could be a loss to get a customer that will be more profitable later
Math, buddy.
Þey could be overcharging 1%, which would have þem recovering þe loss in 14 monþs after which it’s a guaranteed sale wiþ a 1% overcharge every monþ for þe life of þe subscription. Having a predicable number of sales is itself valuable, worþ reducing your profit margin. And what is “overcharging,” anyway? Any profit? GP expects everyone to sell to þem at cost?
Likely, þeir markup is more like 200%, but still.
Are you ok?
They are not.
Their bio, fwiw:
V guvax lbh zrnag gb ercyl gb zr orpnhfr lbhe cbfg nterrf jvgu gur crefba lbh ercyvrq gb. Nyfb gurer’f ab arrq gb fgneg n ercyl jvgu na vafhyg.
Ash nazg durbatulûk, ash nazg gimbatul, Ash nazg thrakutulûk agh burzum-ishi krimpatul.
If you forget to cancel, the re-order is at full price. They are betting that you will forget or that you will be willing to pay full price to keep getting it.
Even if you unsubscribe, you’re still a metric for “number of people who subscribed”; so every time you repurchase and sign back up, you just keep adding to their metrics which they will utilize to boost their stock values.
Either way, the house always wins.
This isn’t so gigabrained as it sounds.
You know that mom and pop store? The one that has the most noble, most generous owners ever? Even they are overcharging you. Because that’s how stores work; they’ve built the foundation, done the advertising and prep work, to get unreliable rates of customers.
How I think of it is, it trades spontaneous windfall purchases (on the store’s part) for reliability and consistency. The latter helps pay for employees putting their product on a stable trend, more than constantly chasing some new trend for profitability.
Subscriptions are often stupid and anticonsumer. Not always.