• Echo Dot@feddit.uk
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    6 minutes ago

    I don’t know if this is a hot take or not but alcohol free beer is pointless. I don’t believe anybody actually drinks beer for the taste because it objectively doesn’t taste all that great, people like beer because of the association it has with having a good time with your friends, nobody drinks it as a refreshing beverage.

    The fact that beer doesn’t actually taste all that good is why people invented cocktails.

  • Jiral@lemmy.world
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    2 hours ago

    Not only 0% alcohol, also 0% taste and 0% beer. There are great alcohol free beers out there btw. This ain’t it.

    • Blanka@lemmy.world
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      46 minutes ago

      If you try them in Europe they are great. And even there underage kids are not allowed to buy them

    • LifeInMultipleChoice@lemmy.world
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      1 hour ago

      What’s this actually taste like? I figure it’s basically what they added to bud light to make bud select if it wasn’t just water. Bud light - 110 calories, 4.2% alc. Select - 55 calories 2.1% alcohol.

      I remember looking at it when it came out and thinking they filled half the bottle with carbonated water and sold it for slightly more.

      • Echo Dot@feddit.uk
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        4 minutes ago

        What is it with Americans and bud light anyway. It’s the worst version of the product and yet for some reason it’s really popular in the US.

  • BigBenis@lemmy.world
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    4 hours ago

    I still get carded often when I buy NA beer. Often the cashier will even acknowledge that it’s NA but say that they still have to card me.

    • LifeInMultipleChoice@lemmy.world
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      1 hour ago

      I always thought it was because there is alcohol in it still. NA beer I thought was classified as .5% or less. So legally they are still regulated.

      Alcohol free is 0%. Edit: This might not be true either, I just saw saying alcohol free may also have alcohol up to .5%

    • filcuk@feddit.uk
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      2 hours ago

      I quite enjoy ‘Supermalt’, a malt drink with NO alcohol. It has a large warning for 18+ on the shelves at Tesco, yet I’m not carded on checkout.

  • Fredselfish@lemmy.world
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    8 hours ago

    This shit should be illegal zero alcohol or not we should not allow advertisement of beer to children. Where the fuck protect the children groups on this shit?

    • flying_sheep@lemmy.ml
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      5 hours ago

      German here. I’m absolutely flabbergasted that this incomprehensible opinion has 20 upvotes.

      0% alcohol is 0% alcohol. What the fuck are you talking about?

      • creamfresh@lemmy.world
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        2 hours ago

        Absolute fringe opinion even in Germany. Most shops and bars refuse to serve 0.0 to teens below legal drinking age (which already is ridiculously low), ads also don’t target them.

      • thisisbutaname@discuss.tchncs.de
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        4 hours ago

        There used to be candy that looked like cigarettes and soft drinks made to look like a champagne bottles, and at some point we decided that was not a good idea.

        I drink and I smoke, but I also think it’s not a good idea to get children used to those things. You can drink responsibly but there’s no quantity of alcohol that does zero damage, and the less we get young people used to them the better.

        • LedgeDrop@lemmy.zip
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          3 hours ago

          I drink and I smoke, but I also think it’s not a good idea to get children used to those things.

          Unfortunately, there isn’t a “one size fits all solution”. When I was a kid, I had the candy cigarettes, champagne bottles, cap-guns to play " cops and robbers", and bb-guns to “shoot things” (trash usually)

          As an adult, I don’t smoke, I’ll have a beer once a month or less, and I haven’t robbed any banks nor go hunting. Mainly because, as an adult, I’m not interested in those things.

          However, as a child, these were tools to pretend and often pretending involves replicating your environment. I definitely grew-up in a rural area, but on (80-90s) television when everyone is smoking and drinking, your relatives smoke and drink - it’s normalized.

          I would argue that the social shift towards no smoking and less drinking for adults, has a greater affect on children than a ban on stick shaped candy in a box.

          (Now marketing vaping to young people with addictive “fun” chemical flavoring: that is evil and should be banned)

          edit: fixed a couple of words

        • flying_sheep@lemmy.ml
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          4 hours ago

          I drink non-alcoholic beer because I like the flavor of beer.

          there’s no quantity of alcohol that does zero damage

          There’s also no non-alcoholic fruit juice, so you should be all for 0% beer, which has less alcohol than any carton of apple juice you can buy.

          • thisisbutaname@discuss.tchncs.de
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            4 hours ago

            It’s not really about the alcohol content per se.

            The issue is getting young and impressionable children used to the idea of drinking beer.

      • VindictiveJudge@lemmy.world
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        4 hours ago

        So, there are these things called candy cigarettes. They are candy shaped like cigarettes. Despite simply being things like bubble gum or chocolate, it turns out that people who ate them as kids are about twice as likely to smoke real cigarettes as adults. This has resulted in them being banned as advertising tobacco products to children in a good number of countries. This add for nonalcoholic beer specifically saying that minors can buy it can easily be argued to be the same kind of thing, with the same kind of legal response. If consuming non-alcoholic beer as a minor results in significantly higher rates of alcohol consumption as an adult, then ads for non-alcoholic beer that target children, like the one shown, might be worth a ban.

      • Vrtrx@lemmy.world
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        4 hours ago

        What does you being German have anything to do with it? Completely ignoring that no, being able to legally advertise it as 0% doesn’t mean it has 0%, in Germany non-alcoholic beer is still beer and doesn’t get advertised to children. That would be fucking insane to do.

    • blackberry28@sh.itjust.works
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      3 hours ago

      This is very likely form the US where u need to be 21 to buy beer. So even a 20 year old would be a child to you? This is dumb af.

    • MatSeFi@lemmy.liebeleu.de
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      4 hours ago

      Why? Because it is also ~0%sugar? Ban ads for coke instead.

      Edit: know a lot of people saying that 0%beer tastes not the same (what I can agree on) and thats why they do not drink alc free beer. Could imagine the effect works also the other way round.

    • protist@retrofed.com
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      7 hours ago

      The “protect the children” groups have federal cover now to actively harm children, which is what they always wanted to do anyway

  • TrackinDaKraken@lemmy.world
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    8 hours ago

    They saw that younger people aren’t drinking nearly as much, so they thought this might be a solution? Get kids used to the flavor earlier?

    Sadly, I’m sure there are plenty of shitty parents who would buy this for their kids.

    • Lost_My_Mind@lemmy.world
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      8 hours ago

      I don’t think there’s many parents that would buy this for their kids. I grew up knowing friends parents would would just straight up buy you actual beer. But knowing them, if they saw this, I imagine them saying “Then what’s the fucking point??? Pussyass bullshit!” While at the same time putting 2-24packs in the cart, and then saying “For you and your little friends when they get here.”

  • JasonDJ@lemmy.zip
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    10 hours ago

    Wtf is the point??

    Is someone out there drinking Budweiser…for the taste?

    • froh42@lemmy.world
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      5 hours ago

      Is there a difference between Budweiser and having sex in a canoe? Nope. Both are fucking close to water.

    • Ech@lemmy.ca
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      9 hours ago

      I have a parent who will only drink “lite” beer. I do not understand it. It takes like shitty water.

      • Polisheocket@lemmy.zip
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        8 hours ago

        In my experience it’s because they’re drinking 18 of them and don’t want to be sloppy drunk after 10-12 hours. I prefer the more direct method of hard liquor to be more efficient but I get the thought process.

      • Mouselemming@sh.itjust.works
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        9 hours ago

        Maybe they’re keeping a better balance of hydration to alcohol for their old brain, and not having a fruity or sweet taste but not boring plain water as well. Lite beer can occasionally be refreshing. Although personally I’d rather pour half a beer into a cup of ice than drink most light beers.

  • Lasherz@lemmy.worldM
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    7 hours ago

    Seems fake. It’s also not legal AFAIK to sell non alcoholic beer to minors since it’s still got some alcohol in it. Then again I guess vanilla extract and mouth wash does too.

    • thisisbutaname@discuss.tchncs.de
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      4 hours ago

      There’s a difference between non-alcoholic (or alcohol-free) and 0.0% alcohol (like it appears in the poster). The former allows for up to 0.5% ABV, while the latter means absolutely no alcohol whatsoever.

      Still I don’t think it’s a good idea to get children used to the idea of drinking alcoholic beverages.

    • kungen@feddit.nu
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      7 hours ago

      Only >0,5% ABV is classified as an “alcoholic beverage” federally.